With new wine labels springing up daily, promising every flavor under the sun in every price range, Candor offers both more and less: more varietal bang for your buck, less hype and hoopla.

Straightforward winemaking doesn’t have to mean ordinary wine. Better grapes make better wines; careful winemaking preserves fruit character; skillful blending builds in complexity. At Candor, Merlot and Zinfandel from prime growing regions come together in the cellar to yield serious wine at affordable prices.

That’s it. No tricks, no muss, no fuss, just dead-on varietal Merlot and Zinfandel under $20. Simple.